This PRD is an example as part of Aakash Gupta’s “The Modern PRD” guide.

1. Introduction

1.1. Background

• Current State: Airbnb currently displays only the nightly rate on search and listing pages.
• Problem: This leads to confusion and dissatisfaction due to unexpected additional costs.
• Opportunity: Enhancing transparency can improve user experience and comply with various global regulations.

1.2. Objectives

• Transparency: Display all costs upfront.
• User Experience: Enable users to make more informed decisions.
• Compliance: Align with legal requirements.

1.3. Scope

• Search Pages: Show total price.
• Listing Pages: Show total price with a detailed breakdown.
• Checkout: Consistent pricing information.

1.4. Constraints and Assumptions

• Legal: Must comply with local regulations.
• Technical: Assume existing infrastructure can support the changes with reasonable modifications.
• Budget: Assume sufficient budget allocated for development and testing.

2. Stakeholders